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Beyond Health Scores: The Speed Advantage in Customer FeedbackMarch 05, 2025

Even the Fastest Car Slows Down on a Winding Road: The Speed Challenge in Customer RetentionFebruary 19, 2025Speed Up Customer Response: Announcing BackEngine's Latest FeaturesFebruary 10, 2025The Hidden Crisis in B2B SaaS: Why Companies Are Struggling with Net Revenue RetentionNovember 21, 2024Benchmarking NRR Success: Why NRR is the Key to Growth, Valuation, and SustainabilityThis comprehensive study examines the critical role of Net Revenue Retention (NRR) in the success of SaaS companies. Our analysis of 47 public SaaS companies over six quarters (Q4 2022 to Q1 2024) reveals four key fifindingsOctober 16, 2024Building for Optics vs. Building for Value: The Startup TrapThe line between success and failure in startups is incredibly thin – much thinner than most people realize. It's why I get frustrated when I see founders chasing optics over substance.October 01, 2024What too many people get wrong about PMF for the enterprise Creating a great product that solves a need isn’t enough—you also need to develop a go-to-market (GTM) strategy that effectively communicates that value. October 14, 2024BackEngine’s Groundbreaking NRR Study Reveals Key Growth Strategies for SaaS CompaniesOur recent study of 47 public SaaS companies reveals that high Net Revenue Retention (NRR) is a critical driver of growth, valuation, and resilience, with companies doubling growth rates and tripling valuation multiples by focusing on NRR. This white paper offers actionable insights on how prioritizing NRR can transform your business strategy for sustainable success.August 13, 2024Staying connected to customers as you scaleI often think back to the early days at Thinknear and Sense360, when I was on every call with prospects and customers. It was my direct line to understanding what they were trying to solve and how we could build a product they would value. But as we scaled, that line started to stretch, and suddenly, I couldn't be on every call.July 29, 2024How well do you know your customers?This blog post explores the challenge SaaS businesses face in managing the increasing volume of customer interactions across various platforms, leading to fragmented insights into customer needs. It underscores the inefficacy of relying on anecdotal evidence for decision-making and highlights the need for a more systematic approach to understanding customer feedback.June 05, 2024