/use /backengine↵ run

Your Claude license is underused.

You're paying for it. Your team loves it, but the gains feel incremental. We fix that.

Show me how →
TRUSTED BY
Read the case studies →
The problem

Why the AI gains have plateaued.

Three things are happening, and they're happening to almost everyone:

  1. 01

    Your team uses Claude like a search engine, not a coworker.

    They ask quick questions. They don't hand it real work. The biggest gains are in the workflows nobody's rebuilt yet.

  2. 02

    Claude doesn't have the context to do real work.

    It writes beautifully about anything except the specific things that matter to your business. Without your accounts, deals, and conversations, it stays generic.

  3. 03

    Rolling out AI is harder than it looks.

    It's not a tool problem. It's a workflow, training, and change-management problem, and most teams underestimate all three.

How we help
/rollout

A 90-day engagement that fixes all three.

01

We find the workflows worth rebuilding.

We shadow your team, identify where the real time sinks and judgment calls are, and pick the three workflows where Claude will compound.

02

We give Claude your context.

Through /backengine, our MCP layer, Claude gets permissioned access to your accounts, deals, and conversations. It stops being generic.

03

We run the rollout for you.

We train your people, ship the workflows live, and stay until your team is using them every week. Not just in pilot.

Start your rollout →
What you unlock

Moments that change how the work gets done.

01 — Monday
6:00 AM

A one-page brief lands in every account owner's inbox. What moved last week. What was said. What to do today. Four minutes of reading replaces three hours of prep.

02 — Tuesday
2:47 PM

A customer mentions a competitor in a support ticket. Claude flags it instantly. The account health score updates. The CSM gets a draft mitigation playbook before they finish their next call.

03 — Friday
Forecast review

Leadership opens the pipeline report. The top of the page isn't deals — it's contradictions. Deals forecasted to close but the conversations say otherwise. Deals forecasted to slip but the buyer is leaning in. The meeting starts in a different place than it used to.

Proof

What customers say after the rollout.

Our team used to spend hours each week synthesizing insights from our frontline customer conversations. BackEngine does it instantly.
Jason FinneyCEO, SkillCycle
We've identified critical areas for improvement that 65% of our clients quietly wanted, allowing us to address what's truly important and avoid chasing isolated ‘squeaky wheels.’
David HallCPO, GeniusVets
BackEngine has become our objective source of truth for customer intelligence, translating Zoom calls, emails, and Slack messages into actionable signals.
Amanda BrowerHead of Accounting Services, Hiline
Automatically surfaces critical signals for potential churn or growth from hundreds of calls and thousands of emails that our CSMs simply don't have the capacity to analyze manually.
Alex BeltraniCEO, Tattle
Read the case studies →
The infrastructure
/backengine

The context layer that makes it possible.

The reason these workflows work, and the reason they keep working week after week, is a single piece of infrastructure called /backengine.

It's an MCP connector that joins every account and every conversation across your stack, then sits permissioned inside Claude. One slash command and Claude has the context of your entire business.

Most companies try to get there with five point AI tools, each seeing 10% of the picture. /backengine replaces all of them with one layer underneath.

CClaude
/backengine
Salesforce
HubSpot
Slack
Gong
Zendesk
Notion
Email
Calendar
The room

Where the conversation is happening.

We run a private community for the people leading AI adoption at B2B companies. Small dinners all across the country. Monthly webinars with operators who are further along. Original research on what's working and what isn't. A Slack channel where the conversation runs hot.

No pitch. No funnel. The community is free. We run it because it makes us smarter, and because the people in it make each other smarter.

/backengine communityThis week
Dinners
Mar 13 · NYC
2 of 12 seats
Education
Retiring the forecast spreadsheet
Webinar · Mon · 11am PT
PDF
Slash-command revenue: the playbook
Research · 24 pp
Slack
# ai-leaders · 127 operators
LM
Lena M.Head of RevOps

Anyone hit a wall scaling /backengine across 5+ workspaces?

↳ 6 replies · last 2m ago
Enterprise-ready

Your customer data is the most sensitive thing in your business. /backengine treats it that way.

SOC 2Type II
HIPAACompliant

Permissioning that maps to your org.

RBAC across every connected system. Users and their AI only see what they're allowed to see.

Governance, centralized.

One connection per system, managed by IT or RevOps. Not fifty employees managing their own.

Data integrity.

We map and join your data so definitions stay consistent across tools, and Claude returns answers you can trust.

Visit Trust Center →
For your CFO

Use the Claude license
you’re already paying for.

Today · Adding tools
Claude licenses(already paid)
+ AI lead-research$48
+ AI call summarizer$62
+ AI churn predictor$50
+ AI QBR generator$55
+ 8 more point AI tools
Stack total · per seat / mo$700+
With BackEngine · Stack collapses
Claude licensesalready paid
no change
+ BackEngine context layersingle connector · permissioned · audited
one line item

Let’s talk about your rollout.

A 30-minute working session. We'll look at your team, your stack, and where Claude is most likely to compound for your business. You'll leave with three workflows worth building, whether you work with us or not.

Book the session →