Stop guessing why you lost a deal or customer
Research shows CRM win/loss data is wrong 85% of the time. That's seriously flawed data to build your go-to-market strategy on
Schedule a demo
It's a tool we can't live without
at this point.
Ray Rhodes, Co-founder
You have dramatically accelerated our ability to find hidden signals and execute on them.
Mike Kowal, EVP of Customer Experience
We've significantly improved how quickly our entire company can react to our customers.
Joanna McFarland, CEO
Your customers ARE telling you the truth – it's just buried in call recordings, emails, support tickets, CRM notes, and Slack threads.
BackEngine surfaces the real reasons you win and lose
Every interaction, automatically captured.
BackEngine pulls the actual customer conversations from emails, Slack, Zoom calls, and support tickets where the truth lives.
AI that finds the real reasons.
Insights you can act on immediately.
The results
Build an unbeatable GTM engine
Every team makes better decisions when they have the truth: Product builds what customers actually want, Marketing messages what truly resonates, Sales handles real objections.
Every team makes better decisions when they have the truth: Product builds what customers actually want, Marketing messages what truly resonates, Sales handles real objections.
Win more deals:
When you know the real reasons prospects say no – not the polite excuses – your team can address actual objections and close more deals.
When you know the real reasons prospects say no – not the polite excuses – your team can address actual objections and close more deals.
Keep customers longer
Surface the true drivers of churn hiding in your scatted interactions, so you can fix problems before customers leave.
Surface the true drivers of churn hiding in your scatted interactions, so you can fix problems before customers leave.
Beyond easy
Get up and running in under 30 minutes
01
Set-up
Decide which customers you
want us to monitor and which team members you want to have access to BackEngine.
want us to monitor and which team members you want to have access to BackEngine.
15 minutes
02
Authenticate
Give BackEngine permissions
to Google, Zoom, and other tools.
to Google, Zoom, and other tools.
5 minutes
03
Done!
That’s it. Our product will securely work in the background. Nothing else is needed from you.
Ready to use
Financial impact
Enter your data
Projected gains
Saved revenue
$500k
Saved churned customer revenue through earlier detection of issues
Incremental upsell revenue
$100k
By capturing more upsell opportunities
Saved hours
3000
Saved customer success hours by automating manual data entry and feedback categorization
Enterprise-ready
Encryption
Data is encrypted both at rest and in transit.
We generate a unique key for each one of the customers we monitor for you to maximize isolation. At any time, you can revoke our encryption key, rendering all associated data unusable.
We generate a unique key for each one of the customers we monitor for you to maximize isolation. At any time, you can revoke our encryption key, rendering all associated data unusable.
Security
Production data is entirely isolated from any other environments. Our employees do not have access to customer data unless you explicitly grant us permissions. We only monitor interactions with the customers that you request.
SOC 2 Type II
and HIPAA Compliant
We are SOC 2 Type 2 and HIPAA compliant. Click here to access our Trust Center or contact us for a copy of our reports.
Works everywhere
Integrate with your communication tools in minutes, no changes to your existing workflows required.
Gmail
Google calendar
Gong
Zoom
Outlook
Teams
Slack
Salesforce
Fireflies
Enterpret
Clari Copilot
Start growing customer revenue today!
There's no better time to operationalize your NRR growth.
Schedule a demoBackEngine is an AI-powered platform that helps B2B businesses drive Net Revenue Retention (NRR) by analyzing customer communications across various channels. We extract key insights from calls, emails, and messages to ensure everyone in your organization understands and can act on customer needs, helping retain and expand accounts.
